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AGENDA - Day One – Wednesday 15th May 2013
08:00 Registration and Coffee
08:30 Keynote Address Driving Sustainability Through Corporate Citizenship
  • How corporate citizenship is more than public relations and how it can help to improve the bottom line
  • Finding new business opportunities amidst the passion to do the right thing
  • Why must corporate citizenship be driven from the top
Habiba Al Marashi, President/CEO, Arabia CSR Network and President, UN Global Compact Network GCC States
09:00 Realizing The Benefits Of CSR And ISO 26000 As A Business Tool
  • Assessing how being socially responsible is an investment and not a cost
  • Philanthropy vs CSR
  • What is the financial and non-financial ROI for implementing CSR and ISO 26000?
  • What role leadership has to play to boost CSR and ISO 26000
Martin Neureiter, CEO,CSR Company International, Austria
09:15 Morning Workshop: CSR for CEOs and the Leadership Team - The Business Case for CSR and ISO 26000
  • CSR is no longer a management trend, rather a best practice for organizational strategy
  • Businesses, like individuals, have certain responsibilities towards society
  • Businesses can derive economic value from playing a more responsible role
  • The influence of ISO26000 in stimulating innovation and competitive advantage
Habiba Al Marashi, President/CEO, Arabia CSR Network, and President, UN Global Compact Network GCC States
10:30 Morning Networking Session With Refreshments
11:00 How To Integrate CSR and Sustainability Into Your Organization’s DNA
  • Aligning social responsibility activities with your organization’s core strategies and policies
  • Creating the right culture that embeds sustainability into your DNA
  • Communicating CSR and sustainability, internally and externally
Hala Badri, Executive Vice President, Brand & Communications, du
11:30 Building The Power of Partnership To Tackle Challenges in Environment, Health, Poverty, Unemployment and Education
  • The Significance and essence of partnership – how partnership and sustainability go hand in hand
  • Case study – CSR in Action: How through the power of partnership CSR in Action effectively achieved its goals
  • Reasons for Partnership: How through collaboration organization can influence decisions
  • Conceiving value-creating partnerships: The different steps involved
    • defining the social cause
    • identifying your core competencies
    • selecting your partner organizations
    • engaging stakeholders
    • governing the relationship
  • Activity: The activity will involve delegates working in groups to identify how their organizations can effectively partner, utilizing their core competencies, to implement ideal solutions to existing problems in the following areas: Environment, Health, Poverty, Unemployment and Education
Lina Hourani, CSR Division Director, Al Ahli Holding Group, UAE
12:30 Afternoon Networking Session With Refreshments
13:00 Creating And Managing The Link Between CSR, Corporate Reputation And Trust In Your Organization

Tarik Ismail, Head of PR&CSR,Savola Group - Retail (PANDA), KSA

13:30 The Evolution Of Sustainability Reporting: Increasing The Confidence Among Stakeholders
  • New trends in sustainability reporting
  • How to involve effectively your stakeholders: theory and experiences
  • The new Vision: creating “shared value”

Antonio Astone, Global Sustainability Manager,DNV Business Assurance, Italy

14:00 Panel Discussion: Encouraging Multinational Companies To Become Active Corporate Citizens In The Middle East

Ibrahim Al Zubi, Head of CSR, Majid Al Futtaim
Sabrin Rahman, Manager – Corporate Sustainability, HSBC
Antoine Tayyar, Public Affairs and Communications Director, Coca-Cola Middle East
14:30 Close Of Day One With Networking Lunch
What Delegates Said About The First Social Responsibility & ISO 26000 Conference….
“The event was very helpful in understanding social responsibility and the requirements of ISO 26000. I could also network with some of the people practicing social responsibility.”
Management Systems Officer, Ducab
“A very clear definition of SR and the way forward were the main results of this conference.”
Quality Manager, Etisalat
“A very good experience with a rich agenda.”
CSR Director, Al Ahli Holding Group
“Thanks for the event, it was well arranged and the topics covered were excellent. A very good networking event too.”
Sustainability Officer, CCC
Click here to view the programme for Day 2